(904) 402-7745 / (904) 402-7214
The spending habits of Latino households
The spending habits of Latino households differ from those of non-Hispanic households. Food at home is one of the most prominent categories in which Latino consumers spend relatively more than other consumers. Latinos spend 9% of their household budgets on buying food to prepare at home, compared to the 7.5%
spent by other consumer units.The report forecasts expenditures by Hispanic food shoppers will reach $86 billion in 2018, representing a cumulative growth of more than 28 percent and a CAGR of more than 5 percent.
Latinos yield buying power in excess
The 54 million Hispanics-Latinos in the United States now yield buying power in excess of $1.5 trillion and represent an increasingly important consumer segment for marketers in a post-recession economy. While overall spending by non-Hispanic consumers declined during the recession, Latino consumers as a whole spent more.
Hispanic foods are absolutely mainstream
Although Hispanic, Latinos, and Caribbean foods are absolutely mainstream in the minds and palates of American consumers, a new generation of products is targeting Hispanic consumers with authentic flavors and brands familiar to this growing demographic.
The Association of Hispanic Advertising Agencies (AHAA) named McDonald’s Food, Marketer of the Year in 2014. The AHAA cites the fast food chain’s commitment to leading with ethnic insights, consistent focus on Latino research and business practices, and budgeting of multi-cultural business strategies.
Best Selection of Latin Food and Products.
When you're looking for original Latin food products you want them set to the highest quality standard and at the lowest price. You want La Sabrosa Food Products.